woman drinking from bottle

16 December, 2021

6 Ways To Use Custom Drink Bottles For Business Promotions

Are you thinking of using custom branded drink bottles for a promotion or marketing strategy but are unsure of the best way to use them? Below are six suggestions on effective ways to use the power of branded drink bottles. You might think – why six and not five – well the answer to that is we like to do things a little differently – plus we’ve just got your attention!

  1. Hand Out At Community Events: Show your local community that you care by handing your drink bottles out at local events such as fairs or parades. It will give great brand awareness to local people and reinforce to them that your business cares. In addition, they make memorable gifts as they will be used over and over again, reinforcing your brand every time they are used. You could even consider customising the bottles to tie into a particular event, rather than just give generic bottles with your logo.

  2. Give Them As A Subscription Freebie: If you are trying to get people to sign up to your website for a subscription of some type, reward them with one of your drink bottles. Often, these forms can be time-consuming, and some people give up halfway through. Don’t lose any possible subscriptions. Offering a drink bottle if they successfully sign up will give them the incentive to carry on and see it through.

  3. Promote An Eco-Friendly Cause: This is an easy one. We all know the horrific statistics about people using bottled water, so help associate your business with an eco-friendly cause and hand out your drink bottles. Help promote the stoppage of people using bottled water and show them that regular tap water is just as good and more friendly to the environment.

  4. Hand The Out At Schools: If your target market is kids, what better way to promote your business than handing out your custom printed drink bottles at the local schools. The kids will love them, the schools will love you for them, and the parents will also be thankful. But, even if your market is not kids, it is also a way to get in the back door with parents. When the child comes home from school and flashes the new drink bottle they were just given for free at school, the parents will take a look at it. They’ll see your company name, and if they are interested, you’ve just got a new client.

  5. A Thank You Gift To Loyal Clients: It doesn’t always have to be about getting new business. Sometimes it can be a thank you to those clients you have known for years. Acknowledging loyal clients is important for any business as up to 70 to 80% of any business is a return business.

  6. Charity Runs Or Walks: We’ve all seen them on TV. Those big charity runs and walks. These are massive marketing opportunities for any business. Firstly they show you care, secondly, they also have an essential function in keeping participants hydrated throughout the run or walk and lastly, each person that receives one will appreciate your effort in providing the bottles for the big day. Also, don’t forget the event might be televised and your bottles could end up on television.

So there you have it. Six ways to promote your business with branded drink bottles. These are not the only way, though, to market yourself. There are plenty of other ways. If you need ideas, contact us, and we’d be happy to help.


The Drink Bottles Team